| YOUR SECRET WEAPON
WE BUILD GROWTH ENGINES FOR BOUTIQUE FITNESS STUDIOS
A 6-month engagement led by an operator with a proven track record in membership-based businesses. Orangetheory Fitness. Teton Pines Country Club. Global Breath Network.
| OUR TRACK RECORD
Results
A proven track record of growth for membership-based organizations.
$37k → $62k monthly revenue
+68% active member count
31% increase in Net Promoter Score
+422% email click-through rate
6-12 month active waitlist
Complete rebranding & website redesign
40+ event attendees in under 90 days
Identified positioning split that is now the primary revenue driver
| BUILT BY AN OPERATOR
Not a typical
agency.
A fresh set of eyes that partners for your future.
Strategy
Senior Operator
Brand strategy, ICP, funnel architecture, CRM, content. The work a Director-level marketer does, without the salary line.
Execution
Done-With-You
We run the build alongside your team, not over the top of it. Your staff stays involved. Your studio gets a catalyst.
Outcome
Hand-Off Ready
Six months in, your studio runs on a system you own. No vendor lock-in. No retainer treadmill.
| ABOUT BROKEN ANTLER
Built to Win.
Clark spent years running a boutique studio from the inside before starting Broken Antler. The studio floor teaches you things a deck can't.
He's been the Director of Marketing responsible for holding a waitlist at one of the Rocky Mountains' most prestigious private country clubs. The pressure of a board room teaches strategy most studios never get exposed to.
Broken Antler was started to bring Clark's knowledge back to an industry he is passionate about. Health and wellness studios are so often flying dark, or paying agencies who care more about collecting a retainer than setting the studio up for success.
Broken Antler operates in the heart of the Rocky Mountains. The work is hands-on, the studios are small, and the owner gets the senior partner they paid for. The maximum engagement is 6 months by design. Broken Antler implements the systems and trains your team on the procedures so that your growth engine runs without a costly ongoing retainer.
| THE RIGHT FIT
Can You Relate?
Has your membership growth stalled?
You hit a number and parked there. Or worse, you started going backwards and you don't know why. Sales conversations have gotten harder. Lead costs are climbing. The team is busy and the bottom line is flat.
Wearing too many hats?
You're the GM, the marketer, and the founder. Look...we take our car to mechanics, even though we know how to turn a wrench. We eat at restaurants even though we know how to cook. So why are you running your own ads at 11pm? Why are you learning video editing when you have more important things to do?
Ad spend isn't converting to members?
Is your CRM full of leads who've never heard of you and don't want to join? Look at it this way: elk hunters don't use a shotgun when a rifle is a better tool. Stop blasting the market and hoping for the best.
READY TO
GROW?
Founder-led. Limited audits each quarter. The Growth Audit is your first step.